benmo - benefits in motion: Turning Movement into a New Currency at FIBO 2026
A look back at FIBO 2026: How benmo - benefits in motion transforms physical activity into tangible credit through fitness apps and wearables.
Movement as a Valuable Asset: SVAX GmbH Presents benmo - benefits in motion at FIBO
At this year's FIBO, the Austrian company SVAX GmbH presented an innovative concept at stand 4.2C59 designed to make physical activity measurable and economically relevant. Through the benmo - benefits in motion app, a solution was introduced that transforms every step and every training session into a real currency.
Turning Movement into Credit
The core concept of benmo - benefits in motion is based on building personal credit through athletic activity. Users can connect their linked fitness apps and wearables to the app to automatically capture their training data. Depending on the intensity of the workout, the collected credit is evaluated. This digital capital can be used in the benmo Shop or with partners for high-quality sports products, equipment, or supplements.
Rewarding the Heroes of the Community
Whether it is running, cycling, or hiking, the app makes the efforts of runners, bikers, and everyday athletes visible. The goal is to show appreciation for active people. A concrete use case illustrates the potential of this model: users can use their collected credit to cover up to two-thirds of a product price in the benmo Shop.
Motivation through Tangible Goals
For the visitors at FIBO, the motivational component was of particular interest. Since regular training often requires constant discipline, benmo - benefits in motion provides an incentive to maintain consistency by directly rewarding physical performance with the acquisition of equipment. Through this connection, active users of the community receive direct appreciation for their efforts.
With this approach, SVAX GmbH has shown how technology can pave the way from pure movement toward a new form of reward. The concept offers an exciting perspective for all who wish to connect their fitness goals with a direct benefit.
Further information about the project can be found at https://benmo.app/.
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