Science Meets Taste: hiPURE GmbH Showcases Micronutrient Concentrate at FIBO 2026

A Vision for Healthy Routines: hiPURE GmbH at FIBO 2026

At FIBO 2026, hiPURE GmbH presented a vision of simple and flavorful health support. The company was founded from the desire of two fathers to make healthy nutrition an uncomplicated part of everyday family life. At stand 5.2D34, they demonstrated how scientific precision and enjoyment can go hand in hand.

A Daily Nutrient Boost for the Family

The focus of the exhibition was the hiPURE micronutrient concentrate. The recipe was developed in collaboration with the Fraunhofer Institute, the Technical University of Munich, and a Michelin-starred chef to meet specific nutritional needs through easy handling. By using exquisite fruit and vegetable juice concentrates from local sources, the concentrate combines valuable vitamins, minerals, and secondary plant substances such as flavonoids or OPC.

The application is designed to be simple: only 10 ml of the concentrate is needed daily, which can be dissolved in water, a smoothie, or a bowl. This provided hiPURE with a solution for those looking to support their nutritional needs in an easy way.

Natural Ingredients and Scientific Focus

The composition of the recipe is based on a high proportion of fruit and vegetable juice concentrates. The mixture includes apple, pear, sour cherry, red grape, carrot, black currant, raspberry, apricot, blueberry, elderberry, cowberry, aronia, blackberry, rosehip, and sea buckthorn. This combination makes the product a rich source of secondary plant substances.

Through its focus on the essentials, hiPURE GmbH showed that nutritional supplementation can be both delicious and suitable for daily life. With production based in Bavaria, Germany, the company also relies on a solid foundation for daily routines. The appearance at stand 5.2D34 served as successful evidence of how modern nutrition science meets the need for practical solutions for the whole family.

Visitors were able to see the quality firsthand as the company underscored its mission: making daily nutrient supply simple and tasty.

https://hiPURE.de

Further information about the company and its showcased topics is available at https://hipure.de.